Ask AI: I am the owner of a new renovation company. Please help me showcase my work with strategies/ ideas/ situation/ action plans/ results

1. Build a Professional Website: Your website should act as the hub for customers to learn about your services, past work, request a quote and get in touch. Add an 'About Us' section where you introduce your team, your values, etc. Consider including testimonials from clients using direct quotes, photos, or even video content. 2. Maintain a Portfolio: Create a portfolio showcasing your best work. Update it regularly as you finish new projects. Include photos and videos that show the before, during, and after stages of your projects. 3. Offer Virtual Tours: Especially nowadays, offering 360-degree tours of finished renovation projects on your website can be an effective way to showcase your projects. 4. Social Media Outreach: Actively engage on platforms like Instagram, Facebook, LinkedIn, etc. Post regularly with updates on your current projects and share articles about industry trends. Before and after pictures often get a lot of attention. 5. Client Testimonials: Ask satisfied clients to write testimonials about your work. Use these on your website, social media channels and printed material. 6. Public Relations/Press Releases: For unique, large, or particularly impressive jobs, consider writing a press release to be distributed to local newspapers, industry magazines, local news stations, etc. This can get you free publicity for your company. 7. Collaborate with Local Businesses: Partner up with local businesses that could help refer your services. For instance, real estate agents, interior designers could recommend your company. 8. Community Involvement: Get involved in the community by sponsoring local events. This not only paints your business in a positive light but also makes it more visible to potential clients. Action Plan: - Develop a website and establish social media profiles to share your work. - After every project, take high-quality photos and videos for your portfolio, virtual tours, and social media posts. - Set up a system to capture client testimonials regularly and use them in your marketing. - Plan and prepare for collaborations and community events. Expected Results: - Increased online visibility. - Growth in enquiries for your services. - Enhanced reputation and establishing your presence within your local community and industry. - Continuous growth of business.