Consumer behavior changes during recession

Population and Sampling For this phenomenological study, the population will include consumers from all walks of life, who were affected by the recession. The sampling method used for this research will be purposive sampling. This type of sampling involves the researcher purposefully selecting participants with certain characteristics or experiences that are relevant to the research topic (Achtnicht, 2019). It is appropriate for phenomenological research studies, in order to identify the experiences of participants (Achtnicht, 2019). In this research, the participants should be consumers in the United States who were affected by the recession. These individuals should be able to describe their experiences as a consumer during that time. They should also be willing to share information about their consumer behavior during the recession, as well as any innovative strategies they have developed to deal with the economic downturn. In order to ensure that the participants provide detailed and comprehensive information, the participants should be interviewed in-depth. Additionally, the participants should be from different backgrounds, such as different age groups, income levels, and geographic locations. The sample size for this study should be large enough to capture the experiences of a variety of consumers who were affected by the recession. It should also be large enough to allow for comparison between the experiences of different groups. The sample should include at least 30 individuals, with a maximum of 50 individuals to ensure that the researcher has a comprehensive understanding of the research topic. In order to find participants for this research, the researcher should advertise the study in local newspapers and other forms of media. Additionally, the researcher should contact organizations that provide assistance to individuals who were affected by the recession, such as churches, charities, and other nonprofits. Finally, the researcher should use snowball sampling, where participants provide referrals for other people who may be suitable for the study. In conclusion, the sample size for this research should be large enough to capture the experiences of a variety of consumers who were affected by the recession. The sample should include at least 30 individuals, and the sampling method should be purposive sampling. Additionally, the researcher should advertise the research in the local media, contact organizations that provide assistance to individuals affected by the recession, and use snowball sampling to find participants.